Who are we?

New Media for Northern Michigan

Why Bit Social Media? It’s easy.

Responsibilities of business owners today are varied and overwhelming. With little time to become a web expert, we are here to take the reins. Let us develop a digital marketing plan designed specifically for your business. We can be your liaison to the fast-paced world of online advertising and help you strengthen the online connection you have with your customers.

Yeah that adds up to 179% – numbers don’t lie!

Inspiration 76%
Digital Prowess 94%
Perspiration 9%

What we can do

Our Services

Web Design & Search Engine Optimization

Mobile responsive and SEO friendly web design & hosting. Fast but thorough; we save you time, and in turn, money. On and off-site SEO packages available!

All Things Social Media

EVERYTHING you need to jump-start your social presence. Maintenance, Ad Campaign Management, Optimization Packages & Consultations.

Corporate Branding & Logos

A good brand doesn’t just happen, it’s strategically designed. Company values, culture & voice defined through traditional, physical & digital channels.

Reputation & Listings Management

Establish consistent business listings across the web. Updating listings, managing location information, and suppressing duplicate listings.

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We surround ourselves with greatness...

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Kindred Digital Books

Kindred Digital Books publishes quality books in all genres. Become a part of the new digital publishing industry – submit your manuscript for their consideration!


Charmellow Design

Real design from a real designer – we share our office with great talent in Charmellow! Check them out online.


MI Small Business Development Center

A huge asset to Bit Social Media since the beginning, the SBDC is a state-wide network of skilled business consultants ready to help Michigan small businesses innovate, grow and access capital.

See what they have to say...

Satisfied Clients

Recent Works
Golden-Fowler Home Furnishings

Golden-Fowler Home Furnishings

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Volition Industries

Volition Industries

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and now you'll want to...

Meet the Team

Lindsey Westdorp

Co-Founder & Social Media Director
Lindsey is the organizational and driving force behind Bit Social Media. Her responsibilities include managing day-to-day operations, social media strategy, content writing, site building, as well as handling financials and playing the resident taskmaster. In her time away from electronic devices, Lindsey enjoys playing and watching many different sports, spending time on or near the water, and enjoying a busy life with her husband and two young boys.

Will McConnell

Co-Founder & Lead Web Designer
Will began working on the web as a hobby in his early teens and hasn’t looked back. He brings his technical skill directly to dozens of small businesses every day with customized WordPress websites, affordable e-commerce solutions, and SEO content optimizations. When Will is not working on computers, he’s busy playing on them, browsing YouTube, and trying to chat with celebrities on Twitter.

Scott Runyon

SEO & Graphic Design
Scott has the distinct honor of being our very first intern! He left to go work in the field and has returned to us with an even greater skill set.  His specialties include advanced SEO, Internet marketing, web metrics and strategic analysis as well as logo development and graphic design. Scott’s interests include film, photography, illustration, running, soccer and spending time with his wife and two daughters.

Danielle Renwick

Graphic Design & Branding
Dani is a graphic designer with nearly a decade of experience including publication design, branding, illustration and motion graphics. Her background is at Detroit advertising agencies and she has published travel and tourism guides for over 10 major cities in the U.S. and abroad. In 2010 she started her own company, Charmellow Design. When she’s not deeply submerged in visual research on Pinterest, you can find her volunteering with local community organizations, enjoying the outdoors, and attending music performances.

The latest from...

Our Blog

Lake County ORV Trails Promotion Project – Launching in 2015!

Lake County ORV Trails Promotion Project – Launching in 2015!

We’re excited to get to work for Lake County this Fall, click here to read the press release! Preview of our recent photo shoot on location with JandW Images! Click on the images to enlarge.  

Get Tweeting!

Get Tweeting!

Now that you’re convinced you need to use Twitter, we’ve put together a few quick pointers on how to get rolling…

Twitter – Should We Be Doing That?

Twitter – Should We Be Doing That?

Maybe so! Here are the facts:

Twitter has about 1 billion users world-wide, about 241 million tweets per day and in the U.S., about 48 million users are projected in 2014. Older users tend to engage in more ads and Twitter is projected to grow a more mature audience over the next few years, projecting by 2018 the 25 – 34 year old age group will match the teen users (12 -17 years old).

location4 Stop and see our new digs in Downtown Cadillac!  shop1