Now that you’re convinced you need to use Twitter, we’ve put together a few quick pointers on how to get rolling, via Y Marketing Matters with Yasmin Bendror.

  • Develop a strategy instead of implementing randomness. Using a Content Calendar is a great way to get organized and be efficient.
  • A picture is worth a thousand words. Tweets with pictures get more response and more retweets.
  • Character counts count – using between 70 – 100 characters gets more engagement.
  • Use hashtags with your keywords and stay on top of trending hashtags.
  • #FF or #followfriday – remember to tweet about your favorite Twitter users.
  • Know when to tweet – studies have shown Friday, Saturday and Sunday have the highest click-through-rates as well as afternoons vs. mornings. Test your tweets within your market to find the best times and days to tweet.
  • Ask for a retweet!

retweet

Want to learn more? Read this!

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