Now that you’re convinced you need to use Twitter, we’ve put together a few quick pointers on how to get rolling, via Y Marketing Matters with Yasmin Bendror.
- Develop a strategy instead of implementing randomness. Using a Content Calendar is a great way to get organized and be efficient.
- A picture is worth a thousand words. Tweets with pictures get more response and more retweets.
- Character counts count – using between 70 – 100 characters gets more engagement.
- Use hashtags with your keywords and stay on top of trending hashtags.
- #FF or #followfriday – remember to tweet about your favorite Twitter users.
- Know when to tweet – studies have shown Friday, Saturday and Sunday have the highest click-through-rates as well as afternoons vs. mornings. Test your tweets within your market to find the best times and days to tweet.
- Ask for a retweet!
Want to learn more? Read this!